Who
dares choose red to be the color of financial institution when it is associated
with war, blood and death? Only a brave entrepreneur, like Jim Ovia, will go
against the norm, and still build a successful conglomerate in a challenging
economy under a tough government. In this case study, you will be exposed to
how Jim, Ovia against all odds, turned an idea into a very successful financial
institution with over 500 branches and several other subsidiaries. This is the
story of Zenith Bank and the man behind it.
Our research team is committed to researching successful businesses in Africa and retelling the important details of their growth pattern that can help you in your entrepreneurial journey. We believe reinventing the wheel is a waste of time and resources when it comes to building a lasting business.
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